Paid media strategy that
treats every dollar
like your own.
Google Ads, Meta Ads, and full-funnel campaign management for e-commerce brands and local businesses — run by one experienced consultant who is directly accountable for your results.
Built for businesses that need
real leads, not just traffic.
E-commerce brands
You built a great store — now you need qualified buyers. I help Shopify and WooCommerce brands turn ad spend into measurable revenue with Google Shopping, Search, and Meta campaigns built around your margins and conversion goals. No wasted budget on browsers who won't buy.
Local businesses and retailers
Your next customer is searching for you right now — the question is whether your ads are showing up. I work with local retailers and small businesses across upstate New York to drive real calls and foot traffic using Google and Meta campaigns targeted to the people most likely to walk through your door.
Not sure if we're a good fit? Book a free 20-minute call — I'll tell you honestly whether paid ads make sense for your business right now.
Book a free callFull-funnel paid media management.
Paid media management
Google, Meta, and LinkedIn campaigns managed end-to-end — strategy, build, optimization, and reporting tied directly to ROI. Starting at $750/mo.
Search engine marketing
Keyword strategy, ad copy, and bidding built to show up where intent is highest and convert at the lowest possible cost per lead or sale.
Strategy and audits
In-depth account audits that uncover wasted spend, missed opportunities, and a prioritized action plan. One-time audits from $500 flat.
Analytics and CRO
GA4, Google Tag Manager, and conversion tracking set up correctly — so every lead, sale, and call is traced back to the campaign that drove it.
Built on 8+ years of real-world campaigns.
Agency experience.
Consultant accountability.
I spent 8+ years working inside agencies — Collective Measures, Perrill, and Mower — managing campaigns for automotive, e-commerce, and local business clients. I've seen what works, what wastes money, and what gets buried in account management layers.
SK Performance Marketing exists because I wanted to offer something different: one experienced person, directly accountable for every campaign, who talks to you without a middleman in between.
Read my storyDirect access, always
You talk to the person managing your campaigns — not an account manager relaying messages to someone else. Questions get answered the same day.
Full transparency
You own your accounts and have access at all times. I show you exactly what I'm doing, why I'm doing it, and what the numbers mean — in plain English.
Revenue-tied reporting
I optimize for what makes your business money — not impressions, clicks, or vanity metrics. Every report traces back to your real business goals.
No long-term contracts
Month-to-month with 30-day notice. You stay because the results justify it — not because you're locked in. That's how I'd want to be treated.
From first call to first campaign
in less than two weeks.
Free strategy call
20 minutes. You walk me through your goals, your budget, and your current setup. I tell you honestly what I'd do and whether paid ads make sense right now.
Audit and proposal
I review your existing account or competitive landscape and send a clear proposal — services, pricing, and a 90-day game plan tailored to your business.
Setup and launch
Tracking verified, campaigns built, and everything live within 5–7 business days. You're kept in the loop at every stage — no black boxes.
Optimize and scale
Weekly optimization, regular reporting, and monthly strategy reviews. As results prove ROI, we identify opportunities to scale what's working.
Simple, transparent tiers.
No surprises.
Best for local businesses new to paid ads
- Google Ads or Meta Ads management
- Campaign setup and ongoing optimization
- Monthly performance report
- Direct email access
- One-time onboarding: $300
Best for e-commerce and local businesses scaling
- Google Ads and Meta Ads management
- Full campaign strategy and build
- Conversion tracking setup (GA4 + GTM)
- Bi-weekly strategy calls
- Bi-weekly performance reports
- One-time onboarding: $400
Best for e-commerce brands ready to grow fast
- Google, Meta, and LinkedIn management
- Full-funnel campaign management
- Performance Max + Shopping + Search
- Weekly strategy calls
- GA4, GTM, and CRO support
- One-time onboarding: $500
All retainers are month-to-month with 30-day notice. Audit-only projects from $500 flat.
Let's talk about your goals.
If you're running ads that aren't producing the results you expected — or you've never run paid ads and want to do it right the first time — I'd love to hear about your business and tell you what I'd do.
Book a free 20-minute strategy call. No sales pitch, no pressure — just an honest conversation about whether paid media makes sense for where your business is right now.
Book a free strategy callReady to put your ad spend to work?
Book a free strategy call today. I'll review your current setup — or help you plan your first campaign — and tell you exactly what I'd do and why.
No commitment required · Responses within 24 hours · Rochester, NY